What Is a WYSIWYG Editor?
WYSIWYG editors make content creation easy but can quietly cause SEO problems: multiple H1 tags on a page, missing alt texts on images, or bloated HTML code. A well-configured editor automatically enforces best practices and protects editors from accidental mistakes. Train your team in basic SEO rules and restrict unnecessary formatting options in the editor.
A WYSIWYG editor stands for “What You See Is What You Get” and refers to visual, user-friendly page editing programs that allow users to edit content visually without writing HTML code. WordPress, TYPO3, and many other CMS systems use such editors. They make content creation easier but can unintentionally lead to SEO problems if poorly configured.
The problem arises when WYSIWYG editors produce uncontrolled HTML or offer too many formatting options. An editor might set multiple H1 tags on a page (bad for SEO), automatically upload images without alt attributes, or use layout elements that perform poorly on mobile devices. Well-configured editors, on the other hand, enforce best practices: they limit the heading hierarchy, require alt texts for images, and produce clean, valid HTML.
In practice, WYSIWYG editors should be set up with clear guidelines and restrictions. Define how many H1 and H2 tags are allowed per page. Use plugin options to hide unnecessary formatting buttons. Train editors to set alt texts and use links meaningfully. A well-configured editor saves correction work and prevents users from accidentally making SEO errors.
Über den Autor
Christian SynoradzkiSEO-Freelancer
Mehr als 20 Jahre Erfahrung im digitalen Marketing. Fairer Stundensatz, keine Vertragsbindung, direkter Ansprechpartner.